Brand New Day is joining its sister company and changing its name to Central Health Medicare Plan effective 1/1/25.
Click on ‘Continue to Central Medicare Health Plan’ to learn more and review 2025 benefits.
THIS NOTICE DESCRIBES HOW MEDICAL INFORMATION ABOUT YOU MAY BE USED AND DISCLOSED BY BRAND NEW DAY (BND) AND HOW YOU CAN GET ACCESS TO THIS INFORMATION. PLEASE REVIEW IT CAREFULLY.
During the time that you are a member of BND, it will be necessary for us to collect, maintain and disclose different kinds of information about you and your health. Examples include, but are not limited to, your name, gender, date of birth, home address, telephone number, marital status, Medicare or Medi-Cal number, the language(s) you speak, occupation and employer (if applicable), and past medical history. We gather much of this information from you when you become a member. In certain instances, we may gather information from a parent (in the case of a minor), guardian, conservator, or legal representative. We may also collect information about you from other health plans, insurance companies, or medical groups, as well as doctors, hospitals, pharmacies or other providers where you have received health care services.
Generally, any information related to your past, present, or future physical or mental health that can or may be identified with you individually, is considered Protected Health Information(“PHI”). We are required by law to maintain the privacy and security of your PHI, and we are prohibited from disclosing your PHI except as the law permits. We are also required to provide you with this Notice of Privacy Practices explaining our legal duties and our privacy practices with respect to the PHI we collect and maintain about you. Finally, we are required by law to notify you following a breach of unsecured PHI if we determine that your PHI has been compromised.
We have the right to change our privacy practices, as long as the changes comply with the law. In the event we make any changes to our privacy practices, you will receive a new written Notice of Privacy Practices explaining the changes. A current copy of our Notice of Privacy Practices is available on our website at https://www.bndhmo.com/Members/Privacy-Practicesfor-Protected-Health-I.
PLEASE NOTE: This Notice describes only the privacy practices of BND. Your doctor or medical group, and any specialty care provider, hospital, pharmacy or other provider that you may receive treatment or services from, may have their own notice describing how they maintain the privacy of your PHI.
Collection, Use and Disclosure of Your PHI
We may collect, use and disclose your PHI:
When Written Authorization Is Required
We must have your written authorization in order to use or disclose your PHI for certain activities listed below. After you provide us with such written authorization, you have the right to revoke it at any time. However, once we use or share your PHI, we cannot undo any actions we took before you revoked it. For more information regarding written authorizations, please contact our Member Services Department at 1-866-255-4795 (TTY: 711). Activities that require your prior written authorization include:
Maintaining Confidentiality of Your Information
We are dedicated to protecting your PHI. We set up a number of policies and practices to help make sure your PHI is kept secure. We keep your oral, written and electronic PHI safe using physical, electronic and procedural means. These safeguards follow federal and state laws. Some of the ways we keep your PHI safe include offices that are kept secure, computers that need passwords and locked storage areas and filing cabinets. We require our employees to protect PHI through written policies and procedures. These policies limit access to PHI to only those employees who need it to do their job. Also, where required by law, our contractors and business partners must protect the privacy of data we share in the normal course of business. They are not allowed to give PHI to others without your written authorization, except as allowed by law.
Your Rights
The law ensures that you have certain rights with regard to the privacy of your protected health information. These include:
If You Have a Question or Complaint, or Believe your Privacy Rights Have Been Violated
If you have a question or complaint regarding our privacy practices, please call our Member Services Department at 1-866-255-4795 (TTY: 711).
If you believe your privacy rights have been violated, you may call or report online via our portal: EthicsPoint - Molina Healthcare
You may also file a complaint with the Office for Civil Rights (“OCR”). Your complaint must be in writing. You may send your complaint by U.S. mail or fax to:
Office for Civil Rights
U.S. Department of Health & Human Services
90 7th Street, Suite 4-100
San Francisco, CA 94103
Fax: 1-415-437-8329
Phone: 1-415-437-8310 (TDD: 1-415-437-8311)
Additional information on filing a privacy complaint with the OCR is available:
PLEASE NOTE: If you choose to file a complaint regarding BND’s privacy practices or handling of your protected health information, either directly with us or with the OCR, the law prohibits BND from retaliating against you by taking negative action against you in any way because of your complaint.
Privacy that members can report:
Visit: https://secure.ethicspoint.com/domain/media/en/gui/75190/